Exhibition

ICHIKUDO at NY NOW:
Building Connections Across North America

NY NOW is one of North America’s leading wholesale trade shows, bringing together brands, retailers, museum stores, specialty shops, and buyers from across the United States and beyond.

Following our participation in NY NOW Winter 2026, ICHIKUDO had the opportunity to introduce its paper products and calendars to a diverse range of retail professionals while gaining valuable insights into the North American market.

Connecting with Retailers and Cultural Institutions

One of the most rewarding aspects of NY NOW was the opportunity to meet buyers representing a wide variety of retail environments.

Throughout the exhibition, we engaged with professionals from specialty stationery stores, independent retailers, museum shops, cultural institutions, and design-focused stores. These conversations provided valuable perspectives on how customers discover, select, and engage with paper products in different markets.

For ICHIKUDO, such exchanges are particularly meaningful. They allow us not only to present our products, but also to better understand how Japanese design and craftsmanship are perceived abroad.

Growing Presence in the North American Market

Over the past few years, we have been encouraged to see growing interest in Japanese paper products among North American retailers and cultural institutions.

NY NOW provided an opportunity to strengthen existing relationships while establishing new connections with organizations that share an appreciation for thoughtful design, quality manufacturing, and products with a clear identity.

Today, ICHIKUDO products can increasingly be found through respected museum stores, specialty retailers, and cultural organizations. Seeing our work reach new audiences through these institutions is both rewarding and motivating as we continue to expand internationally.

Looking Ahead

Trade shows are often the beginning of a conversation rather than its conclusion. The relationships developed through NY NOW continue to evolve, opening new opportunities for collaboration and growth throughout North America.

We would like to thank everyone who visited our booth and shared their time, feedback, and ideas with us during NY NOW Winter 2026.

As we continue developing our international activities, we look forward to building new partnerships and bringing ICHIKUDO’s paper products to even more audiences around the world.